Sunday, December 5, 2010

winter dreams.

I just thought I'd share this cute little video with you. I've been having dreams about it since I saw it.

Created by Jude Feller, lily + jae blends feminine and masculine styles to create a flirtatious line of contemporary women's wear.

After seven years in the costume department for film and television Jude left to pursue her dream in fashion. She launched her debut collection in spring of 2007. Within a year the brand expanded into the USA, followed by international recognition in Japan six months later.

lily + jae has progressed into a responsive fashion label with appeal to the contemporary woman. The brand has appeared in Teen Vogue, British Glamour, and Nylon, and have been seen on stars such as Lily Allen, Amy Smart, Ashlee Simpson, and Sarah Polley.

Although the collection is independently designed and manufactured in North America, each season is inspired by a different city around the globe and we can’t wait to see where we go next.

Hope you are having a lovely weekend!

Love, Jenae.

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